"we're working on it"
On 9 July, NetIdentity General Manager Ross Rader wrote:
Domain Direct, NetIdentity, IYD -- all suffer in the usability department. Domain Direct is probably the worst of the bunch -- very confusing, unclear, and not very welcoming, but NI and IYD aren't much better.
The good news is that we're working on it.
The bad news is also that they're working on it. They've been working on it for two years, and it's still a mess.